The Verge and Polygon Announce Content Partnership with Adspace
Today, The Verge, Vox Media’s consumer technology network, and Polygon, Vox Media’s next generation culture network, are thrilled to announce a new premium content partnership with Adspace, the country’s largest digital out-of-home video network, to bring authoritative, short form editorial videos on tech and gaming to more than 300 malls across the U.S.
Today, The Verge, Vox Media’s consumer technology network, and Polygon, Vox Media’s next generation culture network, are thrilled to announce a new premium content partnership with Adspace, the country’s largest digital out-of-home video network, to bring authoritative, short form editorial videos on tech and gaming to more than 300 malls across the U.S.
As leading, authoritative voices in the tech and gaming spaces, The Verge and Polygon’s videos presenting tech and gaming news and reviews will air on Adspace’s 4,500 screens nationwide, reaching 80 million consumers per month as they seek out the best products.
“We want to ensure that the programming seen on our screens is engaging,” said Jonny Hamilton, Adspace’s SVP of Creative and Content. “Having such credible tech and gaming voices will only help us create more meaningful connections with consumers through content that they’re passionate about.”
“The Verge continues to be the definitive resource for technology and product reviews, and our partnership with Adspace enables us to interact with hundreds of millions of individuals at various stages in the consumer journey,” said Steven Belser, General Manager of The Verge. “Through engaging and informative content, often in proximity to point of sale, we’re able to reinforce passion-points and become a valuable resource to consumers and retailers alike.”