Sep 30, 2010, New York – The Adspace Digital Mall Network is supporting America’s fight against breast cancer by featuring “pink” products and services in support of the cause on its network during National Breast Cancer Awareness Month.

Through the month of October, Adspace will be featuring products and retailers that support breast cancer awareness on Today’s Top Ten editorial programming. Today’s Top Ten is a weekly editorial update that features in-store promotions, new product launches and the best sale items in the mall. Retailers across the country have done their part to create the “pink products” that will be placed on Adspace’s mall network. These products are customized merchandise of which a portion of their proceeds support breast cancer. Pink products featured on the network include items from a variety of well known retailers such as; Ann Taylor, Bloomingdales, Nordstrom, H&M, Sephora, Chico’s and Wilson’s Leather Outlet.

The items supporting National Breast Cancer Awareness Month will be presented on a customized pink backdrop decorated with the signature pink ribbons associated with supporting those diagnosed with the disease as well as those dedicated to finding a cure.

“The retail industry is committed to the cause of breast cancer awareness and very active in the fight for a cure. With the array of new ‘pink’ products entering the market place for Breast Cancer Awareness Month, we wanted to do our part to contribute by promoting these products on the network,” said Warren Christopher, Editorial Director for Adspace Digital Mall Networks. “Shoppers also love purchasing items and services that give back. By incorporating them into our Today’s Top Ten loop, customers can quickly see who is participating and where they can make a purchase.”

The pink products’ editorial content will be featured on Adspace’s network of 1,419 inmall digital, eight-foot tall billboards fitted with 65-inch vertical plasma screens. The campaign will run for the entire month of October.