Blog
Lightbox and Monster XP Form Strategic Partnership to Deliver Best-in-Class Window Front Media
Lightbox and Monster XP Form Strategic Partnership to Deliver Best-in-Class Window Front Media New York, April 18, 2023 – Lightbox, a leader in digital out-of-home video, announces a strategic partnership with Monster XP, a leader in digital and experiential activations, to bolster its burgeoning window front media product. Already a dominant media owner in retail […]
The State of In-Store Retail 2023
The State of In-Store Retail 2023: Brick-and-Mortar Rebounds For the past year, economists and consumers alike have been bracing for a global recession. A pandemic and the resulting inflationary woes have affected all business sectors, with the retail industry positioned to take a significant hit. But despite the fears of an economic downturn – fears […]
Lightbox Adds Good News Video Content
LIGHTBOX ADDS GOOD NEWS VIDEO CONTENT WITH GOOD NEWS MOVEMENT PARTNERSHIP New York, NY, January 31, 2023 – Lightbox, a leader in digital out-of-home video, and popular Instagram account Good News Movement have partnered to reach millions of consumers with uplifting video content in the real world. This collaboration showcases positive stories on Lightbox’s HD video […]
2022 Wrap-Up: Lightbox Mall Traffic Higher Than Ever
2022 WRAP-UP: LIGHTBOX MALL TRAFFIC HIGHER THAN EVER Any notion that malls are still in recovery mode was put to bed in 2022. Remnant memories of lockdowns and capacity limitations are now miles in the country’s rearview mirror, once again making malls a top destination for shopping and socializing. The Lightbox (LB) mall network followed […]
Deck the Malls: Connect with Holiday Shoppers in the Real World
Deck the Malls: Connect with Holiday Shoppers in the Real World Holiday shopping in malls has deep roots in American culture. Mall scenes from celebrated holiday movies, like Buddy’s first time using an escalator in Elf and Rowan Atkinson’s masterful gift wrapping in Love Actually, are still watched by millions every year. Many brands are […]
1H 2022: Lightbox Mall Traffic Exceeds Pre-Pandemic Levels
1H 2022: Lightbox Mall Traffic Exceeds Pre-Pandemic Levels Given the challenges of the past few years, it would be reasonable to think malls would still be in recovery mode well into 2022. Retail centers weathered a series of obstacles starting with total closures in March 2020, capacity limitations as lockdowns lifted, and modified shopping experiences […]
Lightbox Drives Brand Purchase by +82%
Lightbox Drives Brand Purchase by +82% High dwell time environments and a tremendous notice rate result in nearly 7 in 10 consumers taking action after seeing advertising on our screens. Lightbox’s digital out-of-home (DOOH) network of video with sound is watched by millions of consumers while actively looking to make a purchase, making it a […]
LIGHTBOX FALL 2020 MALL VISITOR STUDY
From September 8 – 22, Lightbox (via Epicenter) surveyed 600+ Americans aged 16-64 on their behavior and attitudes around visiting malls during the global pandemic. The results show that consumers are going to malls more often, taking their time while there, and feeling that it’s a safe experience. They’re also noticing ads in malls more […]
Lightbox OOH Video Network Reports 66% Traffic Return to Re-Opened Malls
Lightbox OOH Video Network continues to see traffic return to malls as all U.S. states are at some stage of re-opening. In the third week of monitoring, data provided by Intermx shows traffic in re-opened malls at 66% of pre-shutdown numbers, a significant increase for the week ending May 24. Furthermore, some DMA traffic exceeds […]
