OOH

Columbia Warmth Melts Icy NYC Windows

COLUMBIA WARMTH MELTS ICY NYC WINDOWS Through Lightbox Unlimited Street-Level Video New York, November 4, 2022 – Lightbox, a leader in digital out-of-home video, and Columbia Sportswear are establishing Omni-Heat Infinity (OHI) technology as the gold standard in warmth through a showstopping digital window front activation. Complementing Columbia’s national presence on the Lightbox mall network […]

Deck the Malls: Connect with Holiday Shoppers in the Real World

Deck the Malls: Connect with Holiday Shoppers in the Real World Holiday shopping in malls has deep roots in American culture. Mall scenes from celebrated holiday movies, like Buddy’s first time using an escalator in Elf and Rowan Atkinson’s masterful gift wrapping in Love Actually, are still watched by millions every year. Many brands are […]

Lightbox Brings Texas Tourism to Life Through AR

Lightbox Brings Texas Tourism to Life Through AR With Immersive Trip Builder and 360° Experience New York, August 26, 2022 – Lightbox, a leader in digital out-of-home video, has partnered with Travel Texas to drive tourism to the Lone Star State through a custom augmented reality (AR) experience.  Activated from Lightbox’s nationwide digital video screens, […]

Lightbox Drives Brand Purchase by +82%

Lightbox Drives Brand Purchase by +82% High dwell time environments and a tremendous notice rate result in nearly 7 in 10 consumers taking action after seeing advertising on our screens. Lightbox’s digital out-of-home (DOOH) network of video with sound is watched by millions of consumers while actively looking to make a purchase, making it a […]

Lightbox OOH Video Network Announces Promotion of Heawon (Won) Yoo to EVP/Chief Marketing Officer

Lightbox OOH Video Network Announces Promotion of Heawon (Won) Yoo to EVP/Chief Marketing Officer Won Yoo joined Lightbox in 2018 after a successful career at across advertising and media at companies like BBDO, Deutsch, Rolling Stone, and US Weekly. Heawon has been instrumental in restructuring the marketing function at Lightbox across creative, research, integrated marketing, […]